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Nov 28, 2009
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"Some people are making such thorough preparation for rainy days that they aren't enjoying today's sunshine."
William Feather
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Ad Man's Book of The Month: September 2009 Choice
Announcing The Grand Opening Ad Man's Book of The Month Club: September 2009 Choice Duane E. Knapp - The Brand Mindset: Five Essential ...
Viral Marketing: Why 15 Million Viewers Doesn't Guarantee Your Success
I recommend to watch South Park's Canada on Strike episode to learn why being a hit on YouTube doesn't automatically make you a mil...
Focus – The Forgotten Factor in Social Media Marketing Strategy
The forgotten factor "Minds can't cope," says Jack Trout, the brand strategy guru. Focus is better than "Spread & Pra...
3 Signals: Why The Future of Advertising is Digital Direct Marketing
There are three signals which will change the advertising industry forever. I'm sorry to break this news to all ad agency creatives: Th...
Economic Crisis: These People Can Save Us
Which one do you think is better? Screwing up because you didn’t know or because you didn’t ask for advice? For a short moment let us...
How to Create an Effective Viral Marketing Campaign: part 1/2
I believe an effective viral campaign means a campaign that brings results. Clear results which you can measure. Do you know any other way t...
29 Tested Methods - How to Make Your Email Marketing Sell More
Here are 29 easy tips to improve the selling power of your email marketing. These are tested methods from direct-response advertising. Try t...
5 Keys to Online Sales Success
The secret formula to an online sales success is not taught in prestige business schools. You have to learn it yourself. Through trial and...
Ad Man's Book of The Month Club: Opening Tomorrow
Be the first one to find out about "Ad Man's Book of The Month Club's" September 2009 choice. What is it? Sign up for fre...
Ad Man's Book Club: November 2009 Choice
Successful Direct Marketing Methods Bob Stone and Ron Jacobs "A must read for anyone who wants to generate more sales. This book makes ...
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The Best Way to Improve Your Advertising
Your life?
Ad Man's Book Club: November 2009 Choice
DMA09: How To Promote Direct Marketing Industry
7 Articles Every CMO Should Read
Direct Marketing: The Quick and Easy To Build Your...
5 Keys to Online Sales Success
Frustrations of a Creative Man
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Why Digital Agencies Aren't Ready to Lead
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